Booking Holdings records flat Friday on the back of 3rd straight day of declines

A quick look at Friday: Booking Holdings moves 0.04% to close at $2,441 Friday.

Meanwhile, mixed performances were seen by other consumer discretionary stocks as Toyota closed at $133.48 (down 1.78%). McDonald's closed at $267.2 (down 1.25%). Walt Disney went down 1.16%, closed at $94.29.

Having soared to a high of $2,620.4 approximately 16 days ago, the digital travel company is now trading 6.89% lower.